Alecos Loucaides

📷Useful #Tips for better Social Media photos

Tips for better Social Media photos

Expensive equipment is not necessary for great marketing photos. All you need is a creative mind, plenty of imagination and some basic photography rules. 👉 Rule of thirds For a good composition divide the image in your mind into thirds, and position the main subject either in the left or right third of the image. … Read more

Facebook & Instagram marketing by a Cyprus based Facebook Certified Digital Marketing Associate!

Facebook and Instagram marketing
Facebook, Instagram and Messenger marketing is becoming more and more challenging. New developments and technologies arise everyday and new regulations make achieving high efficiency in advertising even more difficult! Our Digital marketing lead consultant here at Socialway, Orestis Michael, was recognized for a second time as a Facebook Certified Digital Marketing Associate. This illustrates his ... Read more

Social Media Stories: A powerful brand tool

What makes Social Media Stories so special? Hundreds of millions of people and companies use Facebook, Instagram, Messenger Stories and WhatsApp status every day. Stories combine text, images, video and effects in a full screen, vertical format that allows brands to connect with their audience in a more authentic and playful way. People use Stories ... Read more

6 προβλέψεις για τις τάσεις των social media για το 2020!

Οι αλλαγές στα social media είναι συνεχείς και καθημερινές! Γι' αυτό είναι σημαντικό να μένουμε ενημερωμένοι με τις νέες τάσεις της τεχνολογίας καθώς και να βρίσκουμε τρόπους για βελτιστοποίηση της χρήσης των υφιστάμενων Μέσων Κοινωνικής Δικτύωσης. Πιο κάτω καταγράφουμε 6 σημαντικές προβλέψεις σχετικά με τις τάσεις των social media για το 2020, οι οποίες θα ... Read more

Today we celebrate World Social Media Day!

Social Media nowadays have became a huge part of our  lives and are so important and necessary for people as electricity is.

Social Media statistics from 2019 show that there are 3.2 billion Social Media users worldwide.
That means that approximately about 42% of the world population is using Social Media!

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The importance of HTTPS

Did you ever wonder what HTTPS means? The “S” in HTTPS stands for “Secure”. That means HTTPS is the secure version of the standard “hypertext transfer protocol” (HTTP) your web browser uses. How it works: In ‘Secure’ websites, all the data get encrypted and only the recipient can read them. In this way we keep ... Read more

Facebook Certified Buying Professional from Facebook Blueprint

Facebook Certified Buying Professional

Orestis Michael, our Managing Partner, is being officially recognized as a Facebook Certified Buying Professional from Facebook Blueprint, the only certification officially recognized by Facebook. This makes Socialway the first company in Cyprus to hold advertising certifications from both Google and Facebook.

Google Web Designer – A powerful tool for banner ad creation

Google Web Designer
Graphic design matters as it allows you not only to visually communicate with other people, but it helps you to convey ideas in an effective and beautiful way. Graphic design’s importance is often underestimated, but good design can bring some significant business benefits, such as brand recognition, user friendly interface, build trust and inspire confidence and professionalism. Google makes available a ... Read more

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