Twitter advertising platform is now open for Cyprus!

Twitter is a dynamic social medium with loyal users and high engagement rate. Its users are very active, technology savvy and politically oriented. Twitter users can be opinion leaders and are always interested in news. They exhibit a desire to express opinion on current events. In early September, Twitter opened up its advertising platform to users in Cyprus. The opportunity to advertise to Twitter users is very exciting news! The advertising platform gives significant targeting options and they include geolocation on the country level, gender and interests. Our initial tests show that it is possible to reach the right audience for the needs of each campaign. At Socialway we can ... Read more

5 things you ought to know about internet usage in Cyprus

If you are considering new ways to promote your business, the internet is a channel you should pay close attention to if you are not already using it. In this article we analyse five important statistical facts about social media usage of Cypriot residences, the age of internet users in Cyprus, the number of computer devices in Cyprus households, the number of people that have internet access and the most popular online activities. This information will help you better understand internet usage in Cyprus and the opportunities that arise from this channel. All data is collected from the Statistical Services of Cyprus website using data from 2013. #1 Social Media ... Read more

Case study: BATA Cyprus

Case Study: BATA Cyprus Company Background Bata (Cyprus) Ltd belongs to the Bata Group, the biggest company in the world in the production and marketing of footwear. The Bata Group was founded in 1894 by Thomas Bata. It operates in over 70 countries around the world through companies controlled by the parent company which is owned by the Bata Family and has a network of 5000 outlets serving more than one million customers per day. Bata (Cyprus) Ltd is considered to be one of the largest shoe retailers in Cyprus with a chain of twenty six Stores Island wide. Bata opened its first Cyprus store in Larnaca as early as ... Read more

Google AdWords Coupon Offer

Internet Marketing Socialway was founded on the premise that the internet offers excellent opportunities for a marketer to get a message across to its intended receivers quickly and economically.  Our aim has been to bring to companies and individuals in Cyprus a step closer to realizing their marketing goals by taking advantage of these online opportunities. Google AdWords Google AdWords is one of our favorite online marketing mediums.  Among the many benefits of using Google AdWords is that one can target potential customers at the time when they are searching for product or service information.  At least one study has found that the ratio of paid search to sales generated is one to six! Google ... Read more

Online advertising explodes in US. Is Cyprus far behind?

According to Interactive Advertising Bureau’s (ΙΑΒ) latest Internet Advertising Report, United States internet ad revenues hit $31.7 billion in 2011. This is a new record marking a 22% increase over 2010’s numbers. Mobile advertising was the fastest growing segment with 149% year on year increase. The performance of the world’s most dynamic advertising market certainly shows the way forward for less developed ones and Cypriot companies seem to be taking note. The IAB comprises of over 500 media and technology companies that are responsible for selling 86% of online advertising in the United States. IAB is dedicated to the growth of the interactive advertising marketplace, of interactive’s share of total ... Read more

What people say?

  • George ChristodoulouGeorge Christodoulou

    Exceptional work delivered for ZEBRA Consultants digital campaigns. Well done to the whole team of Socialway!!!

  • Katia HadjichristodoulouKatia Hadjichristodoulou

    Excellent support on social media matters, helpfull and professional stuff , updated and always willing to help!

  • Ioannou SalomeIoannou Salome

    5*

    Η ομάδα της Socialway έχουν ως σκοπό να οραματίζονται μαζί σου την πορεία της επαγγελματικής σου ανέλιξης !!!
    Το γράφω με μεγάλη συγκίνηση για το συνεχή ενδιαφέρον τους προς την καλύτερη προβολή στο επαγγελματικό μου τομέα, σε όλα τα μέσα κοινωνικής δικτυώσεις και όχι μόνο!!!
    Με εκτίμηση
    Σαλώμη Ιωάννου
    Managing director @ Salomes beauty spa and laser center

  • Nikos K. KyriakidesNikos K. Kyriakides

    Great team. Professional services. Confirmed results. Socialway = directly way to success. Thanks guys.

  • Carolina Lemmen MeyerCarolina Lemmen Meyer

    Amazing people and great service! Highly recommended.

  • Chris MooreChris Moore

    Great people who really do know their stuff! Personal and highly professional approach. Highly recommended

  • Andreas HadjimitsisAndreas Hadjimitsis

    Top professionals friendly personal approach.
    Proven results

  • Giorgos GeorgiadesGiorgos Georgiades

    Excellent services!!! Highly recommended.

  • Sofia PanayidesSofia Panayides

    Excellent services! Essential for any business looking to promote their page :) Thank you very much Oresti m for your patience and step-by-step guidance!

  • Antonis VarnavaAntonis VarnavaShoham

    Alecos and the team from Socialway are always very helpful.They helped us with something very urgent even on a Sunday!

  • Excellent service. Very prompt and efficient in handling our advertising campaign.

  • Chrysanthos MarouchosChrysanthos MarouchosValue Creation Consulting Ltd (VCC)

    Great services! On time delivery! Professionals and partners we can fully trust for our projects!

  • GLOBAL EXPERTSGLOBAL EXPERTSGlobal Experts

    Socialway team redesigned our corporate website and stationary. There approach and professionalism surprised me in a positive way and the results are stunning!Even though we never met in person, they made me feel that I have a trusted partner for my digital marketing needs.Highly recommended!Keep up the good work!