The social media revolution offers a strong voice to the consumer.
Each individual can now communicate with any organization, brand or celebrity. This communication revolution is an opportunity if you take advantage of it, but it can be a threat if you do not carefully monitor it.
Our monitoring approach is a hybrid combination of automated tools set up so that they signal any conversations of importance, coupled with our in depth knowledge and experience in handling crisis, arguments and conversations online.
Brand Reputation Monitoring
If you are investing money, time and effort to promote your brand, you may also want to protect it from a possible viral crisis that can damage it.
We combine reliable internet and social media monitoring tools with our hands on experience to track and investigate relevant conversations on the web and their source of them.
After careful screening of the conversations we inform you what matters to you and suggest a course of action.
This way you do not have to deal with sorting out what is important and what is junk, nor worry that someone is talking about your brand and you do not have a clue about it.